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The Consultant’s Brand

Seth Godin defines a brand as “a set of expectations, memories, stories and relationships that, taken together, account for a consumer’s...

Featured Posts

A New Category of Animation

A New Category of Animation

Why Smart Brands use Characters

Why Smart Brands use Characters

STOP Marketing!

STOP Marketing!

Irrational Marketing

Irrational Marketing

Strap a rocket-pack to your sales pitch!

Strap a rocket-pack to your sales pitch!

Send your clone out to do your marketing!

Send your clone out to do your marketing!

Building Visibility

Building Visibility

The Consultant’s Brand

Generating Traffic through User Generated Content

Generating Traffic through User Generated Content

Generating Traffic through Games

Generating Traffic through Games

Recent Posts

The impact of animation and the potential it has for businesses

Why animation is worth the investment

A New Category of Animation

How to create impact in a world of grey

Emotional Marketing

Why Smart Brands use Characters

Why Marketing should care about Entertainment

STOP Marketing!

Irrational Marketing

The Elusiveness of Marketing Success – Part 2

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